Services · done-for-you outbound
We run cold email, LinkedIn and X outreach for B2B founders from bootstrapped to Series A, and the people who pitched you are the people writing the copy and pushing send. Most agencies won’t touch X, and some will promise you a meeting count. We run X, and we don’t promise counts. One-time setup from $1,500, then $250 per qualified meeting and 10% of the revenue those meetings close. No retainer.
It’s faster for both of us if we say who fits before you book.
Not sure which side you land on? Book the call and we’ll tell you.
The same people build and run every channel, so they pull together instead of fighting each other.
Researched, personalized sequences sent from dedicated domains we buy and warm. Built to start a real conversation, not to spray a list into a void. The grind underneath (list research, verification, deliverability) is ours. You see the finished list and the finished copy, approve both, and the plumbing stays out of your way.
Connection requests, DMs and light engagement aimed at the decision-makers you actually want. Written to sound like a person, because a person is sending them.
Almost nobody runs X. If your buyers are founders, a lot of them are there every day, and a founder-to-founder DM reads differently from an InMail. Run next to email and LinkedIn, it’s one more place a real person shows up.
The part that decides whether anything else works. We buy dedicated sending domains, never your primary, warm every mailbox before a single send, set up SPF, DKIM and DMARC, ramp volume slowly while watching inbox placement every day, and keep backup domains warming so a flagged domain doesn’t take the campaign down with it. That’s what gives your messages a real shot at the inbox, and what keeps your real domain’s reputation clean.
No retainer. You pay once for the build, then $250 for every held, qualified meeting we put on your calendar, plus 10% of the revenue those meetings close. If nothing happens, nothing is billed after the setup. Full pricing and billing rules →
$1,500once
Cold email only. For a founder validating a new ICP or trying outbound for the first time.
$2,500once
Email, LinkedIn and X together. For founders who want the full machine, including the channel almost nobody else runs.
Held means the prospect attends. Qualified means it meets the criteria we write down on the kickoff call: company fit, role, geography, genuine interest, booked through our calendar link. No-shows aren’t billed; we get 14 days to rebook them. You can reject a meeting within 5 business days if it clearly fails the written criteria, not because the prospect didn’t buy.
Plus 10% of the revenue those meetings close. First-year contract value on deals closed from meetings we booked, paid monthly as you collect the cash, for deals that close within 12 months of the meeting. If a customer churns or refunds inside 90 days, that 10% comes back off the next invoice.
Domains, inboxes and tools stay in your name, and we carry their running cost after setup. There is no monthly bill of any kind. No minimum term. Stop any time. “From” because list size and volume move the setup number; you’ll have an exact figure before our call ends.
Every founder asks what the numbers will look like. Honest answer: they move with your offer, your deal size and your list, and they’re never the same twice.
The usual way to promise one up front is to crank volume, which is exactly the thing that puts you in spam folders.
The activity happens every week, you approve everything, and you get a written report every week whether the news is good or bad.
No retainer. You approve everything. No-shows aren’t billed. Stop any time. Leave with everything: domains, inboxes, lists, copy and playbook were bought or written in your name from day one.
No case studies, no client logos. Four things we can show you instead.
If one of our cold emails or DMs reached you and read like a person wrote it, that’s the same kind of message we’d write for you.
Written for a fictional founder, labelled as such, so you can judge the craft before a call. It’s on the right.
Ask on the call and you’ll have three touches, written for your actual buyers, within 48 hours. If you wouldn’t reply to them yourself, we don’t move forward.
The dated, step-by-step build is on the How it works page, not behind a sales call, and you’ll see every tool in the stack at onboarding.
Subject: the 40 accounts
Hi Dana, saw Relay shipped SSO last month, which usually means you’re starting to sell up-market and Product Hunt inbound isn’t enough on its own.
I pulled 40 mid-market fintech teams that posted for a second platform engineer this quarter. That hire is usually the moment they buy tooling like yours.
Want the list? It’s yours either way. If it’s useful, happy to show you how I’d work it.
Faisal
About two weeks to launch while inboxes warm and lists get built. First positive replies usually land in the first two weeks after launch. First calls typically land in weeks 3 to 6, and they build from there as we tune the angles. Those ranges are illustrative.
No. What we commit to is the build, the launch date, the activity every week and a written report every week. Your buyers’ calendars aren’t ours to promise.
You’ll know from the weekly report. If replies are flat, we’ll tell you what we think is wrong and what we’d change, and we pick one of three things: change the ICP, change the angle, or stop. If we stop, you leave with the domains, inboxes, lists, sequences and a written playbook of what was tried, and you owe nothing further.
One that happens and fits. The prospect shows up and matches the criteria we wrote down on the kickoff call. No-shows are never billed. If a meeting clearly misses the written criteria, tell us within five business days and it comes off the invoice. Not buying isn’t a reason to reject; not fitting is.
Then you already know the failure modes: a junior running your account and templates with your name swapped in. Here you talk to the people writing the copy and pushing send, you approve every message, and your primary domain never touches a cold email. You own every domain, inbox and sequence from day one, so if we’re bad at this, you stop and keep the infrastructure, and you never paid a retainer for the privilege.
No. Your primary domain never sends a cold message. Everything goes from separate domains bought in your name, warmed for weeks and ramped slowly, with backups warming behind them. The worst realistic outcome is a throwaway domain we bought for the job.
Speed and reversibility. We’re live in about two weeks, not the months it usually takes to hire and ramp a rep, and for one setup fee and a price per meeting instead of a salary. Prove the channel with us first. Bring it in house later once you know it works, and keep every domain, list and sequence we built.
No. There’s no retainer to be locked into. One setup fee, then per meeting and on closed revenue, and you own the domains, inboxes, lists and copy from day one.
Twenty minutes. We map your ICP and sketch your first play. If we don’t think outbound will work for your offer, we’ll tell you on the call, and you keep the target profile and the angles either way.